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Paper Submissions > Guidelines for Authors
Guidelines for Authors

Papers should be: 

• Single spaced throughout
• Times New Roman 12-point font (except for title which should be Times New Roman 14-point font)
• A4 size page formatting
• 2.5cm margins on all sides
• in PDF format

Content order for the paper:

Title (1 page) should not include the author name (s) on the title page or any other part of the paper. Remove any author or institutional identifying information from the File section under properties. The title should be followed by an abstract of approximately 100 words (800 characters) and 10 lines maximum, summarizing the main aim (s) findings and conclusions of your research. The next two lines should contain the keywords followed by the track your paper is intended for.

Body of the paper (5 pages) including tables, figures, footnotes and technical details if required such as mathematical proof or development

References. For full details see the author guidelines of the International Journal of Research in Marketing:
http://www.elsevier.com/wps/find/journaldescription.cws_home/505550/authorinstructions

The title page and reference pages ARE NOT INCLUDED in the 5 page paper count.

Figures, tables, footnotes and formulae:

Figures and tables should be integrated within the text as soon as possible after they have been cited.

Footnotes placed at the bottom of the page should be kept to a minimum and numbered consecutively throughout the text with superscript Arabic numerals.

Displayed formulae should be numbered consecutively throughout the paper as (1), (2), etc., against the right hand margin of the page.

Appendices: Should be kept to a minimum and only be included in the paper if absolutely necessary.
If appendices are excessive we may ask you to resubmit your paper.